Cookies Policy

Last updated: 16 August 2026

1. About this Cookie Policy

This Cookie Policy explains how WS Brokers Limited, trading as WS Insurance Brokers, uses cookies and similar technologies when you visit www.wsinsurance.co.uk.

It explains:

• what cookies are;

• which cookies and similar technologies we use;

• why we use them;

• how long they may remain on your device;

• which third parties may receive information; and

• how you can accept, reject or change your cookie preferences.

This Cookie Policy should be read alongside our Privacy Notice.

2. Who we are

This website is operated by WS Brokers Limited, trading as WS Insurance Brokers.

WS Brokers Limited is registered in England and Wales under company number 13040856.

Registered office:

Francis Louis House
Belmont Road
Exeter
England
EX1 2HF

WS Brokers Limited is an insurance intermediary authorised and regulated by the Financial Conduct Authority under Firm Reference Number 947769.

For data-protection purposes, WS Brokers Limited is the controller of personal information collected through this website unless we explain otherwise.

3. What are cookies?

Cookies are small text files that websites place on a computer, smartphone, tablet or other device.

Cookies can allow a website to:

• operate correctly and securely;

• remember choices and preferences;

• understand how visitors use the website;

• measure website performance; and

• improve the content and services provided.

Some cookies are removed when you close your browser. These are known as session cookies. Other cookies remain on your device for a specified period or until you delete them. These are known as persistent cookies.

We may also use technologies that operate in a similar way to cookies, including tags, pixels, scripts and local storage. References to “cookies” in this policy include these similar technologies where appropriate.

4. How we use cookies

We use the following categories of cookies:

Strictly necessary cookies

These cookies are required for the website to operate securely and to provide services that you have requested.

They may be used to:

• protect the website against security threats;

• remember your cookie choices;

• enable website forms and requested functionality;

• balance website traffic; and

• maintain essential website sessions.

Strictly necessary cookies do not require consent, but we still provide information about them.

Analytics cookies

Analytics cookies help us understand how visitors use the website. For example, they may tell us:

• how many people visit the website;

• which pages are visited;

• approximately how long visitors spend on a page;

• how visitors reached the website;

• the general type of device and browser used; and

• whether visitors encounter website errors.

We use this information to monitor and improve the website. We do not use our analytics information to make insurance decisions about individual visitors.

Where consent is required, analytics cookies will only be activated after you accept them through our cookie controls.

Functional cookies

Functional cookies allow the website to remember choices and provide enhanced functionality.

If functional cookies are used, they may remember settings such as display preferences or choices made during a website visit.

Where consent or an opportunity to object is legally required, these cookies will only be used in accordance with your selected preferences.

Advertising and social-media technologies

We do not currently use cookies on this website to build behavioural advertising profiles or serve targeted advertising.

The website may contain links to social-media services or display content supplied through third-party services. Those providers may receive technical information when their content is loaded or when you interact with it.

Any advertising, tracking or social-media technology that requires consent must remain disabled until the appropriate consent has been obtained.

5. Cookies used on this website

The following cookies may be used on www.wsinsurance.co.uk. The precise cookies present may depend on the pages you visit, the functionality you use and the choices you make through our cookie controls.

Cookie-preference cookies

These preference cookies are necessary to remember and respect your cookie choices.

Google Analytics cookies

We use Google Analytics 4 to help us understand how people use the website. Our Google Analytics measurement identifier is G-0V4Z35MWCQ.

Where these cookies require consent, they should not be placed until analytics cookies have been accepted.

Google may process information including:

• pages visited;

• approximate visit times;

• referring website or source;

• device and browser information;

• approximate location derived from technical information; and

• interactions with website content.

We use Google Analytics information to produce statistics and improve the website. Where possible, analytics settings should be configured to minimise the collection of personal information.

Information about Google’s use of information is available in Google’s Privacy Policy and its information explaining how Google uses data from websites and applications that use its services.

6. Third-party services

Some website functions are supplied by third parties. The third-party services currently used or capable of being used on this website include:

• Google Analytics;

• Google Site Kit;

• Google services;

• Meta or Facebook content and social-media services;

• our website hosting, security and performance providers; and

• website form or communication providers.

A third party may process technical information such as your IP address, browser information, device information and interactions with its content.

Third parties process information under their own privacy notices and cookie policies. We do not control cookies placed directly by a third party on its own website after you follow an external link.

We do not permit third parties to use information obtained through our website for unrelated advertising purposes unless you have been given appropriate information and any legally required consent has been obtained.

7. Your cookie choices

When you first visit the website, you will be given the opportunity to:

• accept all cookies;

• reject non-essential cookies; or

• manage your preferences by category.

Strictly necessary cookies cannot be disabled through our cookie controls because they are required for the website to operate or to remember your privacy choices.

Rejecting optional cookies should not prevent you from accessing the main content of the website. However, some optional or third-party features may not work as intended.

We will not treat continued browsing, scrolling or closing the cookie notice as consent to non-essential cookies.

8. Changing or withdrawing your preferences

You can change your cookie preferences at any time by selecting the Cookie Settings link displayed on the website.

Withdrawing consent does not affect the lawfulness of any processing carried out before consent was withdrawn. Once you withdraw consent, the relevant non-essential cookies will no longer be used.

Existing cookies may remain on your device until they expire or are deleted. You can remove them using your browser settings.

We may ask you to confirm your cookie preferences again periodically or if we make a material change to the cookies or technologies used on the website.

9. Managing cookies through your browser

Most internet browsers allow you to inspect, block or delete cookies.

The method varies between browsers, but the controls are normally found under “Privacy”, “Security”, “Cookies” or “Site Settings”.

You can find cookie-management instructions for commonly used browsers through their official support pages:

• Google Chrome;

• Microsoft Edge;

• Mozilla Firefox;

• Apple Safari; and

• mobile-device browser settings.

Blocking every cookie may affect the operation of this and other websites. In particular, blocking strictly necessary cookies may prevent certain website functions from working correctly.

10. Personal information collected through cookies

Information collected through cookies may constitute personal information when it identifies or can reasonably be linked to an individual or device.

Where cookie information constitutes personal information, we process it in accordance with our Privacy Notice and applicable data-protection law.

Depending on the purpose and circumstances, our lawful basis may include:

• your consent;

• our legitimate interests in operating, securing and improving the website;

• compliance with a legal obligation; or

• another lawful basis explained in our Privacy Notice.

Consent under data-protection law is separate from any exemption or requirement applying to storage and access technologies under the Privacy and Electronic Communications Regulations.

11. International processing

Some third-party technology providers may process information outside the United Kingdom.

Where personal information is transferred internationally, we take reasonable steps to ensure that an appropriate safeguard or lawful transfer mechanism is used, as explained further in our Privacy Notice.

12. Changes to this Cookie Policy

We may update this Cookie Policy when:

• the cookies or technologies used on the website change;

• we introduce or remove website functionality;

• a third-party provider changes;

• applicable laws or regulatory guidance change; or

• we identify that further explanation is required.

The current version will be published on this page. The date at the beginning of the policy shows when it was last updated.

13. Contact us

If you have questions about this Cookie Policy or how we use cookies, please contact:

WS Brokers Limited
Trading as WS Insurance Brokers

Francis Louis House
Belmont Road
Exeter
England
EX1 2HF

Email: hello@wsinsurance.co.uk
Telephone: 01392 579110
Company number: 13040856
FCA Firm Reference Number: 947769

If your question concerns how we process personal information, you can also use the rights and complaints procedure explained in our Privacy Notice.